Baby Diapers Market challenge - one of the major factors hindering the growth of this market is Rising awareness of negative impacts associated with baby diapers. Baby diapers, especially disposable baby diapers, contain dioxin, a toxic chemical by-product of the paper-bleaching process. Dioxin is recognized as the most hazardous chemical among all cancer-causing carcinogens. They are a known toxin linked to congenital disabilities, skin diseases, liver diseases, immune system suppression, and genetic damage in lab animals. Additionally, a majority of disposable and eco-friendly baby diapers contain sodium polyacrylate, which is a toxic chemical ingredient that is added to the inner layer of diapers to make them super-absorbent.